Chery’s UK registrations in June were heavily tilted towards electrified models, with 75% of its customers choosing a Chery Super Hybrid (CSH) powertrain.
That worked out to 2,861 CSH registrations for the month, giving Chery a firm foothold in one of the UK market’s fastest-growing areas.
Plug-in hybrids reached 26,702 registrations in June, up 24.9% year-on-year, for a 12.5% share of the new-car market. Across the first half of 2026, UK PHEV registrations rose 38.4% to 148,132 units.
Chery now offers its CSH plug-in hybrid system on the Tiggo 7, Tiggo 8 and Tiggo 9.
The smaller Tiggo 4 CSH uses a full-hybrid setup as standard, giving the brand hybrid coverage from compact SUV through to seven-seat family SUV.
The Tiggo 8 gave Chery its strongest model result in June. Chery said the SUV was the UK’s best-selling seven-seater for the month, beating more familiar names in the segment.
The wider market helped. UK new-car registrations rose 11.4% to 213,166 units in June, the strongest June since 2019. That gave Chery a 1.8% market share, while its year-to-date tally reached 17,979 units.
Chery UK managing director Farrell Hsu used the SMMT International Automotive Summit in London on June 30 to position the brand as a long-term player.
He said the Tiggo range had been shaped around UK buyers, with more products planned as Britain becomes a more important market for the wider Chery Group.
The UK push comes under a bigger export push. Chery Group sold 256,612 vehicles globally in June, including 113,583 new-energy vehicles. First-half sales reached 1.36 million units, while overseas shipments climbed 71.5% to 943,817 units.
South Africa is the next industrial step. Chery has formally taken over Nissan’s former Rosslyn plant near Pretoria and plans to start local production in mid-2027.
Initial output is planned at 15,000 units in the second half of next year, rising to 50,000 vehicles annually on a single-shift basis once fully ramped up. The company is retaining 692 existing workers and is targeting about 3,000 direct and indirect jobs.
Hybrids have become central to Chery’s UK push, and the sales numbers back that up.
Chery’s timing helps. UK PHEV demand is rising, and the Tiggo 8 gives the brand a proper seven-seat model at the right point in the cycle.
The old cheap-China label is also starting to loosen. Buyers are now comparing some Chinese SUVs on space, equipment and powertrain choice, not just price.
Chery’s harder job is still ahead: turning early interest into repeat showroom traffic once the launch push quietens down.
