BYD is trying to make Chinese buyers more comfortable with assisted driving by offering one-year accident-cost coverage for its God’s Eye system in China.
BYD said it is the world’s first automaker to provide full damage coverage.
The offer applies when Urban Navigation on Autopilot (NOA) is used legally and within its operating conditions. If a legally liable accident happens while the function is active, BYD said it would cover the resulting direct economic losses.
The offer is open to new buyers and existing owners in China who upgrade to God’s Eye 5.0.
The move builds on BYD’s earlier promise for intelligent parking scenarios, where covered users would not need to go through the normal insurance process. This time, BYD is extending that reassurance to city driving, where trust is harder to earn.
BYD also revealed the Xuanji A3 at its Intelligence Strategy launch event at its Shenzhen headquarters on May 28. The chip is described as China’s first self-developed 4nm automotive-grade driving chip.
A single chip is rated at 700 TOPS, while a three-chip setup can deliver more than 2,100 TOPS. BYD said the chip supports Level 3 and Level 4 autonomous-driving functions and has entered mass production.
The company is also widening access to its God’s Eye system. Its full vehicle line-up in China can now be optionally equipped with the God’s Eye LiDAR Version, bringing higher-end sensing hardware further into BYD’s mainstream range.
South China Morning Post reported that BYD chairman Wang Chuanfu said the system would be offered at 12,000 yuan (RM7,000), with the price described as at cost.
BYD’s argument rests partly on scale. It said more than 3.15 million vehicles with intelligent driving assistance are already on the road, generating around 200 million kilometres of driving data a day. It also claimed a 5,000-strong engineering team working on the technology.
But God’s Eye is still driver assistance, not self-driving. The person behind the wheel still has to watch the road, even when Urban NOA is active. That makes BYD’s accident-cover offer more than a technical promise. It is also a way to reassure buyers who may still be unsure about how these systems behave in real traffic.
BYD has done this before with batteries. The Blade Battery helped the company sell safety during the EV boom. Now it is making the same argument for assisted driving, with God’s Eye as the hardware and accident coverage as the reassurance.
