Zeekr Malaysia is expanding its owner activities through One Zeekr, a community programme covering lifestyle events, social gatherings and corporate social responsibility initiatives.
The programme follows a series of owner benefits introduced in August, including Zeekr Power charging privileges nationwide, complimentary electric vehicle health inspections and extended warranty programmes. The company also held the Zeekr Cup Elite Golf Championship Malaysia.
One Zeekr made its debut through the Zeekr X Family Lifestyle Event at Awana Genting, bringing together new owners as they took delivery of their vehicles.
The latest gathering was held at Takun Retreat Club in Rawang on Sept 19, with both new and existing owners taking part in recreational and social activities.
The event also included a corporate social responsibility initiative, although Zeekr Malaysia did not provide details of the beneficiary or contribution in the supplied announcement.
Zeekr Intelligent Technology Malaysia general manager Eddy Lu said the company wanted owners to have more opportunities to meet through common interests, activities and community programmes as its customer base grows.
One Zeekr will continue to include lifestyle activities alongside charitable and community-based programmes, according to the company.
The initiative adds a social component to Zeekr Malaysia’s wider ownership programme, which has so far focused on charging access, vehicle inspections, warranty support and owner events.
